Hello.

Welcome to Josephta.me, the personal website of, erm, Joseph Tame. I’m a Tokyo-based Brit orginally from Herefordshire, now living with my wife in Chiyoda-ku, Tokyo. I’m an independent digital media producer, consultant, inventor, entrepreneur, public performance artist and marathon runner. Sometimes I combine all of these into one.

The Art of Running

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The Art of Running: 65km SoftBank Otousan
Softbank has been key to my projects over the past few years - I saw it as only fitting that I run an Otousan to show my appreciation...
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Nike+ Campus Run Club Summer College
September 3rd saw me at Nike's flagship Harajuku store to lead an event for Nike+ Campus Run Club...
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The Art of Running: 385km (240 mile) Tokyo 2020
My most challenging Running Art project to date: a 385km version of the official Olympic emblem GPS tracked across Tokyo...
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[TV] Discovery Channel’s Daily Planet: Running Art
Discovery Channel's Daily Planet was in Japan recently as part of an Asia Tech Week, covering robots and runners ...
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The Art of Running: 116km Anpanman – Preparing for Fatherhood
With the birth of our first child fast approaching, I’ve been feeling increasing pressure to prepare myself. ...
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The Art of Running: LED Traces
Painting the streets with the help of 10 metres of LEDs, a micro controller and long-exposure photography....
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The Art of Running: 80km Map of Japan
One of the first runs I did as a part of the Nike / Wieden+Kennedy Run Like Me project: an 80km map of Japan...
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The Art of Running: PechaKucha 20×20
To celebrate PechaKucha's 10th anniversary event in Tokyo, I ran a special 11km version of the 20x20 logo...
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The Art of Running: 54km Tokyo Frog
I've long wanted to draw a frog in Tokyo. But the thing with frogs is that they tend to be rather big. I mean, all those toes, and bulging eyes. ...
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The Art of Running: Tokyo Snowman
Back in January we had a very chilly few days – with enough snow to build a 14km snowman! See the original run data on Runkeeper....
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Art of Running: Kobe Port Tower
This weekend I was invited to take part in Kobe IT Festival held down in Harbourland here in Kobe. ...
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Nike Japan’s ‘Run LIKE Me’
The idea of my running 100m for every 'Like' Nike Running Japan received on Facebook started out as a joke - but then somehow became a reality....
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NHK: Live Streaming and the Art of Running
Maniac Runners: NHK ask me to carry out a mobile live stream of a runner making ice cream whilst Running Yoyogi Park...
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Art of Running: “I ran 42km before work today”
With the Tokyo Marathon now only a couple of weeks away, I really need to step up the pace with my training...
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The Art of Running: Recovery in Ishinomaki
My latest Art of Running project saw me back up in Tohoku, the region of Japan so badly hit by the March 11th earthquake and tsunami...
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Art of Running: Hope in Sendai
Last weekend I travelled to the north-eastern city of Sendai to help out with a one day conference, TEDxTohoku ...and to run...
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Art of Running – A Tribute to Steve: 21KM Apple Logo
Showing my appreciation for Steve Jobs as he steps down as CEO of Apple, shortly before his death....
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Art of Running: 16KM Tokyo Sky Tree
This morning I ran the new symbol of the city - Tokyo Sky Tree. At 634m it's the tallest tower in the world, and the second tallest structure in the world...
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The Art of Running: Putting my name on the map
It's about time my name was on the map, and if no-one else is going to put it there I'll just have to do it myself. ...
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Art of Running: 11km baby elephant takes a drink from Iidabashi canal
Tonight's art-of-running piece was designed on the train home, and was one of those that just kind of presented itself. ...
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Art of Running in R25
The Art of Running was this week featured in R25, one of the Japan's most popular free magazines for men...
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The Art of Running: 50km Heart around Tokyo, the City I Love
On April 22nd 2011 I undertook the longest Art of Running challenge that I had attempted: a 50km heart around the city...
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The Art of Running: Tokyo’s 21km (13 mile) Google+ Logo
This morning I had the idea to celebrate the popularity of Google+ amongst my Japanese and non-Japanese friends here in Tokyo...
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The Art of Running: The 45km (28 mile) Hello Kitty
A rash promise made during a public presentation resulted in my having to tackle a symbol of Japanese cuteness...